Landau Forte Charitable Trust
Landau Forte Charitable Trust is a Multi-Academy Trust (MAT) operating six academies across Derby and Tamworth covering the age range of 3-18.
Company Ten, retained by Landau Forte Charitable Trust, have developed a long-term digital marketing strategy comprising; video production, digital advertising (including Facebook ads) and social media management.
When the students and staff of LFATSF returned to college after the COVID-19 lockdown, the Sixth Form wanted to give them an opportunity to say thank you to someone special who helped them get through lockdown. The result was this heartwarming thank you message.
During our 2021 student recruitment drive, a part of our digital marketing strategy was to focus briefly on and promote the sixth form’s diverse range of provisions - including their impressive apprenticeship programs, which have helped students secure positions at Rolls Royce, Jaguar Landrover, JCB, Network Rail and many more.
As part of the ongoing digital marketing campaign, highlighting the ‘good news stories’ coming from Landau Forte Academy Tamworth Sixth Form, this video showcases their performing arts provision and in particular, the achievements of Neve Parry securing 99% in her Grade 8 - musical theatre.
We specialise in video production and Facebook ads for schools.
Have you noticed that your Facebook and Instagram posts don’t get as much engagement as they once did? That’s because Facebook (who own Instagram) have made it almost impossible to reach your own audience organically. Facebook will show your post to around 2% of your audience. To get in front of the remaining 98%, as well as people not following you (yet), then you need to utilise Facebook Ads. That’s where we come in.
Combining video production and Facebook Ads means that not only is your school shown in the best light possible (we make beautiful videos that shine a light on your best bits), it’s also shown to the right people (in the case of Landau Forte, prospective students and their parents).
We love working with Landau Forte. The students are happy and the staff are caring and nurturing - something that we make sure is clear in every piece of material that we create for the Trust.
Our team of creative directors, producers, videographers, camera-operators and video editors are all trained to work specifically within a school environment.
Our advertising specialists are experts in researching and understanding both how, and in what way, your target audience will best engage with your message.
Our ‘on-site’ teams hold Enhanced DBS clearances, and are well-practised in getting the right shots from even the most timid subjects.
How do Company Ten use video production and Facebook ads to help my school?
We believe that every school has things that they should be proud of. Though, not every school knows how to best show off those best bits. For a student to want to come to your school, they need to be convinced. We do this by highlighting and presenting your best bits.
It’s no longer possible to rely solely on word of mouth, a sign on the front gate, or an open evening. We are all now used to on-demand tv, next day delivery, and super fast broadband. We expect high quality and functionality. We’re used to information being accessible when and where we want it. Even better, we like for information to be put in front of us in time for when we need it.
That’s why we use interruptive advertising (we’ll show your best bits to people as they’re scrolling through Facebook or flicking through Instagram). Using video adverts to grab their attention works and will get more people talking and ultimately applying to your school.
Related Company Ten services: Design - Graphic Design, Web Design. Social Media - Management, Strategy, Training. Content Creation - Video Production, Photography, Aerial, Photography, 360° Virtual tours, Live Broadcasting. Digital Marketing - Facebook Ads, Google Ads, LinkedIn Ads, SEO, Auditing, Training
Our blogs about: video production and Facebook ads
Check out our blogs about all things video production and Facebook ads.
Our events about: video production and Facebook ads
Join one of our upcoming free training events covering video production and Facebook ads.
Happy to help
Would you like to know more about how video production could help your school achieve its goals?
Drop us an email or fill in the form and we’ll arrange to have a chat. Let’s discuss how we can help you get the best results from your school’s digital marketing.
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